What is the meetup about?
We’ll explore how data quality affects marketing performance, why tracking errors lead to wasted budget and poor decision-making, and what businesses should check in GA4, Google Ads, and Meta before the Q4 peak season.
Marketing experts will debunk 8 common analytics myths and share real-world case studies on improving tracking accuracy, optimizing campaigns, and increasing customer retention.
77% of data and analytics professionals report dealing with data quality problems.
