Mobile App Market Research Services

Boost visibility and installs by better understanding your target audience, competitors, and app market trends with our app market research services.

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100+
ASO projects
6+
years of ASO experience
100+
reviews on our ASO services

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Unlock Data-Driven Insights to Maximize Your App’s Visibility

Whether you are preparing for your app's first release or looking to boost the performance of an existing app, our app market research services empower you at every stage.
For new apps, we conduct a thorough market analysis, identifying trends and implementing user acquisition strategies refined for high monetization potential and accelerated market penetration. We provide insights into App Store and Google Play requirements, ensuring you capture initial traction effectively.
For existing apps, we refine your current strategy using data-driven market insights. Our team evaluates app performance, conducts competitor research, and identifies opportunities to increase user acquisition rates. We implement an approach that ensures your app continues to grow, retain existing users, and secure a leading position.

Drive More Downloads and Engagement with Market Research

Increase Your App’s Market Share

Conduct in-depth app market analysis to ensure strong market entry and boost user acquisition
Track market trends to adapt your app marketing strategy and attract new users from the Apple Store and Google Play
Customize market research based on your app's category and audience, enabling you to make informed decisions that lead to better market positioning and increased installs

Boost Visibility and Installs

Analyze user behaviors and preferences to find opportunities for improving your app, driving installs and engagement
Implement user acquisition tactics optimized for iOS and Android, ensuring you attract the right audience and maximize installs
Refine user acquisition strategies to lower the cost per install, while maximizing the number of relevant downloads

Maximize Your ROI

Analyze the effectiveness of your app’s current marketing efforts and suggest improvements to increased returns on your marketing spend
Our insights help to tailor your mobile app marketing strategy for both the iPhone and Android markets
We recommend cross-promotion strategies and targeted advertising solutions to increase app visibility and boost revenue

What’s Included in Our App Market Research Services

Comprehensive Market Analysis

We provide in-depth app store market research that covers your app’s current performance, competitors and market opportunities.

Competitor Insights

We study the top-performing apps in your category to identify gaps and opportunities for your app to dominate the market.

App Store Optimization Services

Our team helps optimize your app’s presence in both Apple Store and Google Play through ASO best practices and keyword research.

Market Trends & Data Analysis

We continuously perform market analysis for mobile applications and track market trends to ensure that your app stays relevant and adapts to user preferences and behaviors.

Actionable Recommendations

Based on our analysis, we provide actionable insights to improve app performance, increase downloads, and maximize ROI.

The Complete Search Engine Optimization (SEO) Package You Need

App Market Research is where strategy begins, but it doesn’t end there. Our comprehensive SEO package creates the deep insights and competitive edge that drive your app’s growth, visibility, and market positioning.

SEO Strategy & Comprehensive Audit

We begin by performing a comprehensive market audit, analyzing your app’s position within the competitive landscape. This includes identifying key trends, user behavior, and competitor performance. This audit forms the foundation for a tailored strategy, ensuring your app is optimized to meet the demands of the market and perform effectively within its niche.

Technical, JavaScript, & Mobile SEO

We assess your app’s technical performance, including mobile optimization and speed. Beyond this, we evaluate the market readiness of your app, ensuring it meets user expectations and platform standards. Our research also focuses on any technical barriers that could impede your app’s accessibility and growth within the competitive app ecosystem.

On-Page, Content, & Website Keyword Research

We conduct market-specific content research, focusing on identifying high-value keywords and optimizing your app’s market presence. By analyzing your app’s content strategy and the effectiveness of your messaging, we ensure that it resonates with your target audience and aligns with market demand, driving higher user engagement and conversion.

Strategic Link Building

In app marketing, authority is built through strategic relationships. We focus on securing high-quality partnerships and collaborations that help position your app as a leader in its category. By establishing credibility through industry influencers, media coverage, and relevant backlinks, we help boost your app’s market authority and visibility.

Local SEO & Map Pack Optimization

For apps with a local or regional focus, we conduct in-depth local market research and optimize your app’s visibility across local app stores and map listings. We fine-tune your app’s offerings to target regional user needs and preferences, ensuring it ranks high in local search results and attracts high-intent, geographically relevant users.

Ongoing SEO & Generative Engine Optimization (GEO)

We continue to monitor market shifts, keeping your app ahead of emerging trends and user behaviors. Our ongoing research ensures that your app adapts to changing market conditions. By aligning your strategy with generative AI-driven platforms and search engines, we future-proof your app and maximize its long-term market relevance and success.

What You Can Expect From Our App Market Research Services

Proven ASO and User Acquisition expertise

With over six years of experience and a track record of 100+ successful projects across diverse industries, we leverage our proprietary technology to drive measurable results. Our expertise spans ASO, Apple Search Ads, Meta Ads, and Google Ads, ensuring optimized app visibility, strategic ad placements, and maximized user acquisition.

Data-Driven Market Trend Forecasts

We use our market research to predict future trends and opportunities, ensuring your app stays relevant and competitive.

Custom Strategy Reviews

Our team conducts regular strategy reviews and adjustments to ensure continued growth and success in both the iOS app and Android app markets.

Detailed Reports

Each month, you’ll receive a comprehensive report showcasing user behaviors, competitor performance, and market trends, complete with actionable insights.
Our average time-to-proposal is  3 days
Request now!

Our App Market Research Case Studies

We partnered with Preply to reinforce its industry leadership and helped them optimize their marketing spend, while providing 66% more views in the App Store.
Services delivered:

ASO Keyword Research

App marketing Research

Partnership duration:
16+ months
Read full case
+44%
Application installs growth
We partnered with OLX to increase their app’s visibility for job search and housing since it was primarily used to sell goods and services. For this, we added missing localizations (Russian, Ukrainian and English) and optimized keywords relevant to queries for housing and jobs. As a result, the app’s impressions increased by 74%.
Services delivered:

ASO keyword research

App marketing research

Partnership duration:
140+ months
Read full case
+74%
Increase in impressions
We partnered with Raters to increase the number of impressions and installs of their app. To achieve this, we regularly iterated the metadata, extracting relevant key queries to gain top positions, and weed out non-working keywords. By doing this, we increased impressions by 1.8%, installs by 3.4%, and Monthly Active Users by 19 times.
Services delivered:

ASO keyword research

App market research

Partnership duration:
36+ months
Read full case
19x
Increase in MAU

Our Customer Reviews

“Our experience with Netpeak has been outstanding. Their ASO tool has simplified keyword research and boosted our app’s visibility. Their results-driven approach and expertise have consistently improved our rankings.”

German Gedgauds

CMO & CoFounder Ampere

“We specialize in mobile games development and always contact Netpeak before launching a new product. Their specialists manage your project from the very start, are always involved in the development process, and help you achieve the desired results.”

Nastia Karlova

Measuring Tape, Co-founder

“We’ve been working with Netpeak for about a year. I believe the numbers will speak for themselves: Run Guys got 3 million organic installs per month.”

Denis Shevchenko

GreenPixel, Co-Founder & CEO

Access Our Cross-Industry App Market Research Expertise

E-Commerce

•  Jewelry
•  Clothing
•  Furniture
•  Auto
•  Retail & E-Commerce
•  Food & Beverage

Finance & Insurance

•  Crypto
•  Banking
•  Accounting
•  Financial Advice
•  Insurance

Information Technology

•  SaaS
•  For Software Companies

Healthcare

•  Family Practices
•  For Hospitals

Amazon

•  Handmade
•  Home, Garden & Tools
•  Food & Grocery
•  Beauty & Wellness
•  Toys, Kids & Baby

Etsy

•  Handmade
•  Beauty & Wellness
•  Pet Supplies
•  Wood & Leather
•  Jewelry

eBay

•  Handmade
•  Toys
•  Antique & Collectibles
•  Mobile

We Deliver App Market Research Expertise Tailored to Your Location

Philadelphia
Boston
Washington, DC
Chicago
New York
Atlanta
Columbus
Charlotte

FAQ

Our average time-to-proposal is  3 days
Request now!

Claim Your Free App Market Research Consultation

Kateryna Holubka
Business Development Manager
Get a free consultation
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