In-depth Technical SEO Audit — Netpeak Agency USA

Technical SEO audit

An SEO audit is a process that involves checking the technical aspects of your website and ensuring that it meets the requirements of the Google search engine.

As part of our service, we conduct a comprehensive analysis of your website, the output of which is a detailed technical requirement document, which will improve your website ranking and indexing, and ultimately drive more search traffic to your site.

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How SEO audit creates business growth?

Check the technical aspect of your website's SEO

Sooner or later tech bugs appear on your website: wrong redirects, duplicate pages, error page script errors, 'clean URLs' problems, slow page speed etc.

These errors often occur because of the peculiarities of CMS or someone being inattentive or incompetent. We can check all high-risk areas and provide you with detailed and clear instructions to fix detected errors.

Make a search engine friendly website that meets search demands

A website structure implies a page markup and interlinking. It affects indexing and relevance ranking. Products of two categories are often combined into one, filter pages are set up improperly, and resources are cataloged in a way that doesn't meet the potential demand. A technical site audit can help detect all such errors, so we can give you recommendations on how to fix and extend the website structure.

Find new ways to increase organic traffic to your website

If you think you've tried your best to optimize your website, and you don't know how to boost organic traffic, an SEO audit will help you discover new methods to increase traffic which will lead to better results.

Check your current contractors or in-house SEO team

If you are currently working with an agency on website promotion, an SEO audit will help you check the quality of the service provided. If you have an in-house team or a specialist, an audit will help you see an unbiased view of your project and find new ways to move it forward.

SEO audit includes

Free consultation

Thank you for reaching out. You have taken the first step towards a fantastic marketing campaign.

Our expert will contact you within 1 business day to answer all of your questions.

Let's begin our journey 😉

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Website structure

Mind Map: to organize the information on your website visually for it to meet search demand and make website content relevant.
Optimization: we create a technical requirement document to build a good URL structure and solve challenges with static and dynamic IP addresses.
Internal linking optimization.
Guidelines for breadcrumb usability to improve the user journey and crawling.
A technical requirement document for "next" and "prev" pagination tags.
A filter structure and rules for writing URLs with regard to different product filters on the web pages.
"Hreflang" attribute and correct multilanguage script for multilingual websites.
Sitemaps:
– an HTML sitemap;
– an XML sitemap;
– an XML image and video sitemap;

Technical analysis of a website

A debug task for 301 redirects to remove duplicate pages.
Recommendations on how to create a robots.txt file.
Preventing some webpages from being indexed to optimize your crawl budget.
Restrictions on pages blocked from indexing.
Recommendations on how to optimize outbound links and work with internal link equity.
HTTP headers check.
Canonical URL setup.
Error pages: we test the 404 and 50X error pages.
Guidelines for optimizing your code and website speed.
Review of the essential elements of landing pages.
Front-end usability and responsive web design tests.

Content analysis and optimization

We check the tags (Title, H1) and meta tags (Description, Keywords).
We provide recommendations on how to structure headings on a webpage.
Image optimization: we check the image URLs, and provide guidelines for alt and title attributes.

Search engine and social media integration

Schema markup and website information check: breadcrumbs schema markup, contact us page's schema markup, social profile schema markup, company logo, review, and rating schema markups.
Open Graph protocol.
Like/share/follow social media buttons.

Web analytics setup

Google Tag Manager setup.
Google Analytics.
Google Analytics Ecommerce tracking.
Google Analytics Event tracking and goal setup.
404 error tracking.

Backlink analysis

Backlink growth analysis.
Backlinks quality and naturalness analysis.
Spammy anchor text and keyword density analysis.

Additional services

We can help you find a contractor to conduct an audit.
We will support the implementation of recommendations: fixes implementation analysis.
We will undertake a competitor's optimization analysis for your industry or region.
We can provide discounts on SEO 2.0 on a monthly basis for all clients who order an SEO audit.

We use our best proprietary tools and technologies to conduct SEO audit

Serpstat is a multifunctional SEO platform able to conduct competitor and website analysis, and track your site's ranking, backlinks, and content quality.

Serpstat enables businesses to perform keyword research for web pages, both new and existing. It can also detect critical errors that impact search rankings and provide detailed instructions on how to fix these. Serpstat enables you to perform a vast array of tasks that are part of the SEO team's workflows.

serpstat.com

Netpeak Spider is a tool to perform regular SEO audits, quick error detections, system analysis, and web scraping.
Netpeak Checker — a tool for scraping search results and aggregating data from top SEO resources to analyze and compare multiple websites.

netpeaksoftware.com

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