SignalHire Case Study

SignalHire Gained 60+ High-Authority Backlinks With Link Building

SignalHire: Platform Designed for Recruiters, Marketers and HR Specialists

SignalHire is a global recruiting and HR intelligence platform trusted by thousands of recruiters and hiring teams. Initially designed for recruiters looking for human talent, SignalHire has evolved into a cutting-edge sourcing platform. It uses predictive sourcing technology, pulling data on specialists who are most likely to switch jobs soon.

Project objectives

Strengthen SignalHire’s organic visibility and domain authority

Position SignalHire within relevant content ecosystems without sounding promotional

Results

Growth in High-Authority Backlink Profile

Referring Domains From Industry-Relevant Sources

Services Delivered

Link Building

SEO

Industry

Project timeline

6 Months

SignalHire Faced Strict Publishing Guidelines and Niche-Relevant Placement Requirements

The challenge was not only to get backlinks but to secure them from relevant, high-quality publishers with rigorous content and placement policies. Many publications required non-promotional educational article content, limited or strictly formatted brand mentions and manual editorial reviews and niche relevance. In addition, pricing models varied from fixed-term placements to ongoing rental agreements, adding another layer of complexity to campaign management.

To support its long-term SEO strategy, SignalHire engaged the Netpeak Agency to create a natural, authoritative link building campaign that avoids black-hat tactics and aligns with strict editorial guidelines from publishers in the tech, HR and SaaS verticals.

Cooperation Goals:

Place dofollow links on high-authority, niche-appropriate websites

Avoid spammy, promotional-sounding anchors and improve trust signals for search engine algorithms

Our Strategy

Our Strategy Empowered SignalHire to Expand Domain Authority and Gain Topical Visibility

Design a strategic link acquisition process using highly relevant, industry-specific content placements

Engage with publishers across tech, HR and cybersecurity to embed natural, branded dofollow backlinks in high-quality editorial content

Align anchor strategy and placement standards with Google’s link quality guidelines to mitigate spam risks and future-proof rankings

Laying a Strong Foundation Through Clean, Relevant and Sustainable Backlink Profiles

In a space where aggressive link schemes can cause long-term SEO penalties, we ensured that SignalHire’s profile was clean, natural and built for scale.

We implemented thematic consistency between target pages and publisher content to strengthen topical authority

By managing distribution across multiple referring domains, we minimized anchor overuse and ensured a diverse link profile

We focused on dofollow-only placements, with clean anchor variation and adherence to editor guidelines

Building SEO Value Through Content-Driven Placement and Editorial Integrity

Rather than paying for one-off links, we focused on creating valuable, evergreen content that positioned SignalHire within trusted industry conversations.

We delivered over 60+ dofollow backlinks embedded in informative content across HR, tech and SaaS publications, increasing page authority

We improved keyword distribution and SERP visibility by supporting key recruitment, sourcing and email finder pages

Our experts boosted visibility on long-tail informational queries, increasing qualified referral traffic from topical sources

Project Review

“Our work with SignalHire proves that link building can be clean, strategic and impactful without relying on spammy tactics. By honoring the rules of every publisher and aligning our content with real audience needs, we delivered value on both sides, earning trust from readers and search engines alike.”

Denis Gaenko

Client Project Manager, Netpeak Agency