Metadata was created to tell search engines about the content of a page, but after the improvement of search engine algorithms have become only a factor in determining the content of the site.

To publish a successful mobile app that makes a profit, you need more than just the code.

Graphic ASO is the optimization of all graphical elements on an app store page listing.

After launching a smart campaign in the contextual-media network, the number of potential clients increased by 36.52%.

The leads cost $2 less than planned.

In this article, we'll discuss switchers — what they are and how exactly they facilitate the work of an ASO specialist.

With the release of iOS 14, Apple announced it would start autocorrecting keywords in App Store search results.

There are many SEO factors that influence the final result of search engine promotion. One of the ranking factors is URL optimization.

ASA Case Study with explained results: 12.3% more installs and reduced the cost per install by 12.31% compared to the previous month with a virtually unchanged overall budget.

SMM Success Story (Over the first month of the boosted campaign, reach increased by 133 times and impressions increased by seven times!) with explained results.

Email Marketing Success Story (Office Supplies Shop – How to Get Customers to Spend More Than $100k Per Month) with explained results.

PPC Success Story with explained results: in 1.5 months, we gathered a group of 35 students for Kazakhstan Educational Courses.